Critical Strategic Issue Essay.
The wave of digital evolution has rapidly spread in the world of business such that most
ventures have been forced to either embrace change or remain redundant. The secret to
remaining successful in any entrepreneurial venture lies in re-invention where clients can be able
to anticipate for something new after a specified time frame. The lack of spice in business has
been shown to yield undesirable results with some of them having detrimental effects on major
companies and industries. This paper is a brief essay that analyses some of the major issues that
affect the casino industry on a global scale. Critical Strategic Issue Essay.
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The casino industry is rated as one of the most profitable ventures worldwide with an
audience that spans across states and cities (Bettina, 2014). America is one of the countries that
has enjoyed the profits from this industry with up to more than 160 billion dollars in revenue on
an annual basis (The economist, 2013). However, the presence of intense competition from
uprising and upcoming businesses is one of the challenges facing casinos located within the
Atlantic City as well as Las Vegas. What’s more, there has been a proliferation of attractive
casinos that are strategically distributed across these regions (Horton, 2014). Critical Strategic Issue Essay.
It has also been shown that expansion of the casino industry to places such as the Chinese
region or even Asian countries has proved to be difficult due to the already existing giant
companies. The fact that Las Vegas is known as a gambling city has also been a hindrance factor
when it comes to adopting a different strategy in business such as restaurant or hospitality.
Further, the firms that have been able to operate as diners, restaurants or even eateries do not
rake in as much revenue as they would from a gambling venture (Naugourney, 2014). Critical Strategic Issue Essay.
Conclusively, it is advisable that the casino industry within Atlantic City and Las Vegas should
try and re-invent itself so that it can be able to maintain its previous competitive advantage.
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References
Bettina, W. 2014. A hot streak for Macau. New York Times, p.b17.
Horton, C. 2014. All in on gambling. Not for Macau. International New York Times. P.1. press.
Print. Critical Strategic Issue Essay.
Naugourney, A. 2014. Las Vegas bounces back to covets. International New York Times. P.1.
press. Print.
The economist. (2013). The rise of the low rollers. Wassener. Opposite city. Critical Strategic Issue Essay.