Impact of Gamification Activities on Luxury Brands Essay.

focus of the whole section must be on what you plan to do. Ideally, there is enough detail that someone else could follow the instructions and do the research exactly the way you would do it. The section must also justify the choices you have made in designing your research. Impact of Gamification Activities on Luxury Brands Essay.

structure

The structure of a methodology should follow this basic template:

• Introduction paragraph
• Research method

o          Data collection

o          Data analysis

• Research method 2 (if using 2)

o          Data collection

o          Data analysis

ORDER A CUSTOM-WRITTEN, PLAGIARISM-FREE PAPER HERE

Introduction paragraph

Begin with a clear statement of your research question. It should be obvious how the research question has developed from the initial research aim using the literature review. If you are using quantitative research methods, then you include hypotheses here. A hypothesis must be based on researching the relationship between one or more measurable variables, and your research methods must include some way to reliably measure all of the variables mentioned. If you are not using quantitative methods, do not include any hypotheses. Once you have stated your research question (and hypotheses if using) give a short description of your research plan. Impact of Gamification Activities on Luxury Brands Essay.

 

Research ethics

If your research methods involve human participants, or their data (e.g. social media data) then you must discuss research ethics as part of the discussion of the method. You might find this textbook chapter useful. Here are the details needed:

• Interviews, focus groups and questionnaires (online; see below)

o          Data collection: recruitment must be done honestly; you must have an appropriate way of getting informed consent from participants; the questions you ask participants mustn’t cause distress.

o          Data analysis:

• Analysis of social media data

o          Data collection: any data you take from social media must be from ‘public’ sites and it must be obvious that people whose content you look at would be aware they were visible to a people in general.

o          Data analysis: the people must be anonymous. This means that you can’t show their username or profile image, or directly quote them.

 

Data collection

Describe what kind of data you are trying to collect and how you will collect it. If you are using interviews, focus groups or questionnaires, then include the questions from those as an appendix. There can be no in-person data collection this year, so any interviews, focus groups and questionnaires will need to be done online. Impact of Gamification Activities on Luxury Brands Essay.

 

The target population (whether that’s human, social media, documents, etc) must be precise, narrowly defined and homogenous. Make sure that you define the target population in a way that makes it easy to identify who belongs to it—demographic and geographic factors are generally easier to deal with than psychographic or consumer behaviour.

 

You will need a plan for sampling from the target population in a way that is unbiased (as far as possible).

 

Data analysis

Be careful to describe your data analysis in enough detail that it is clear exactly what you will do. This is as important as doing the data collection properly. If you are using a questionnaire, the form of data analysis must be quantitative—there is no value to a questionnaire otherwise. For interviews and focus groups, some form of qualitative analysis will be appropriate. Saunders et al includes details of different types of analysis that are possible.

 

timetable for completion, including development plan [unlikely to be more than 400 words]

There are two components to this section: a timetable and a development plan.

Timetable

• Covers the period from the start of supervision to the day you hand in the final project.
• The more specific the tasks, the more useful the timetable will be.
• Be realistic about how long tasks will take you.
• The reading and writing parts should overlap, as you will discover what more information you need as you write a chapter.
• It is usual to have chapters advancing together; it’s unlikely that you will completely finish one and then start the next one
• Always write the introduction and the abstract last.

Development plan

Look through the tasks that you have to complete for your final project. Identify the tasks for which you need to develop new skills (e.g. perhaps there’s a method of data analysis you haven’t used before). For each of them, identify a way to develop the relevant skills.

 

list of references [not part of word count]

Important that this follows the correct formatting, as described here: https://citethemrightonline.com/

• Everything you reference in the assignment must be in the list
• Do not number the list or use bullet points
• The list must be in alphabetical order by author surname. Impact of Gamification Activities on Luxury Brands Essay.